OUR CAPABILITIES 2016-12-06T06:39:16+00:00

Our work is focused on your objectives rather than any specific methodology or approach. However, we have expertise in a wide range of methods to obtain consumer understanding, including. . .

  • Focus Groups and Consumer Workshops

  • In-depth interviews

  • Ideation and Insight Sharing Sessions

  • Online discussions and diaries

  • Mobile journaling and ethnography

  • Ethnographic/observational and in-context approaches (in home, at work, at play, online, you name it!)

  • Retail and sales floor observation and shop-alongs

  • Global and multi-country studies

Similarly, we have deep experience working with a range of consumer and B2B targets including…

  • Millennials, Moms, Parents, Seniors, Teens, Kids, Affluent/High Net Worth

  • Small Business Owners

  • Professionals and C-level Executives across financial services, retail, home improvement, telecom, manufacturing, education, agriculture and logistics.